AdZeta has joined NVIDIA Inception, NVIDIA's program for startups building with AI. Inception gives member companies access to NVIDIA's technical resources, training and partner network.

Why it matters for AdZeta

ValueBid™ predicts what each new customer is worth and sends that value to Google, Meta and TikTok value-based bidding through their server-side APIs. Doing that well takes three things: models trained on each brand's own customer history, models that stay current as customer behavior changes, and scoring fast enough for the value to reach the bidder while it still matters. Accelerated computing helps with all three.

What it means for the brands we work with

  • Fresher predictions

    Faster training lets us retrain more often, so the values reaching Google and Meta reflect recent customer behavior.

  • Built for scale

    Our scoring is designed for high-volume brands, with headroom for millions of scoring requests a month and peak-season spikes.

  • Room to grow

    The same foundation supports new channels and data sources as we add them.

About AdZeta

AdZeta helps brands bid for the customers who stay. One model per brand, trained on its own customer history, sends a predicted value with each new conversion to Google, Meta and TikTok. Same campaigns. Same budget. Better signal.

See what your customer data is worth

Book a free qualification and we'll show you how much customer value varies in your data, and what that means for your bidding.

Request a free qualification